Configure a social destination

In this step, you will learn how to connect and activate audiences to a social destination using Adobe Real-Time Customer Data Platform. The video demonstration will guide you through the workflow of setting up a LinkedIn Matched Audiences destination. You will explore a common use case, understand the necessary permissions, and follow the steps to authenticate and configure the connection. By the end of this step, you will be able to map data fields and activate audiences for personalized marketing campaigns on LinkedIn.

This concludes the module on configuring destinations in Adobe Real-Time Customer Data Platform. You have learned how to set up and activate both Marketo Engage and social destinations, empowering you to enhance your marketing strategies with real-time data synchronization.