Module quiz

1. It tracks paid traffic separately from organic traffic
2. It groups related pages under a common theme or category, while the page dimension represents each individual page
3. It requires custom admin configuration, unlike the page dimension
4. It is a conversion variable that tracks eVar values across visits

1. To count the total number of page views on a given page
2. To identify the marketing channel that drove a visitor to the site
3. To segment conversion actions so that any event occurring while a dimension value is active is attributed to that value, enabling insight into which items led to which conversions
4. To track visitor behavior across multiple visits using persistent cookie data

1. It shows only new visitors entering the funnel
2. It tracks a user's progress through the funnel across multiple visits using cookie-based data, so a visitor can complete funnel steps across separate sessions
3. It requires login authentication to identify returning users
4. It counts every page view as a separate funnel entry

1. It enables real-time path analysis as visitors browse
2. It allows breakdowns by marketing channel for each next or previous page
3. It lets you view the 50th or even 1,000th most popular next or previous page, going beyond the limited columns visible in the standard flow
4. It can be applied to conversion dimensions as well as traffic-based page dimensions

1. It counts only visits where all steps occurred in a single session
2. It includes visitors who completed funnel steps in the correct order even if they viewed other pages in between each step
3. It applies the visitor container rather than the hit container
4. It is used only with eVar conversion dimensions, not traffic variables