Adjust metrics by using the math function in derived fields
In this step, you will explore how to use the math function to create derived fields in Customer Journey Analytics. You will learn to adjust metrics by removing unwanted components, such as tax, from totals. Additionally, you will understand the advantages of using derived fields over calculated metrics, including features like de-duplication, bucketing, and attribution. This will enhance your ability to create tailored metrics that align with your analytics needs, improving your data-driven decision-making capabilities.
This concludes the module on using advanced features in Customer Journey Analytics. You now have the skills to create value buckets and adjust metrics using derived fields, empowering you to make more informed decisions based on your data.