Define a custom event in Journey Optimizer

In this step, you will define a custom event in Adobe Journey Optimizer using the event schema created earlier. This custom event will listen for form submission data arriving in Adobe Experience Platform, allowing you to trigger journeys based on real-time user actions. You will learn how to configure the event with meaningful identifiers and conditions to ensure precise journey initiation.

Define a custom event called InvestmentPreference

Next, you will configure an HTTP streaming connection to send form submission data to Adobe Experience Platform in real time.