Prioritize and cap journeys effectively

In this step, you will learn how to create journey frequency capping rules and prioritize journeys within Adobe Journey Optimizer. You will explore how to ensure that customers are enrolled in only the highest priority journeys when multiple journeys are running simultaneously. By setting up journey frequency capping and prioritization, you can manage customer engagement more effectively and prevent them from being overwhelmed by multiple journey entries.

Next, you will discover how to configure and apply quiet hours in Adobe Journey Optimizer to control when messages are sent to customers, enhancing engagement and brand perception.