Manage fragments

In this step, you will learn how to manage, author, and use fragments in Journey Optimizer. Fragments are reusable content pieces that can be activated in campaigns or journeys across multiple channels. You will navigate to the fragments inventory page, understand the status and type of fragments, and create a visual fragment using the drag-and-drop interface. You will also learn how to publish fragments and use them in a campaign, as well as how to break inheritance to customize fragment instances.

Next, you will explore how to create and use expression fragments in Journey Optimizer.