Create audiences from existing audiences

In this step, you will learn how to leverage existing audiences to create new audience segments using the audience rule builder in Experience Platform. This feature allows you to incorporate previously defined segments into new segment definitions, enhancing your ability to target specific groups effectively. Watch the video to discover tips and techniques for utilizing this powerful tool.

Next, you will explore how to create sequential audiences by adding Experience Events to a timeline, enabling you to define audiences based on the order of actions performed within a specific timeframe.