Import and activate an audience by uploading a CSV file

In this step, you will learn how to efficiently import and activate an audience in Journey Optimizer by uploading a CSV file. You will explore how to use enrichment attributes from the CSV file to personalize content, ensuring a more tailored experience for your audience. This demonstration will guide you through the process of uploading a CSV file, managing enrichment attributes, and utilizing them in your campaigns.

Next, you will learn how to configure subscriptions and create landing pages to enhance your audience engagement strategies.