Data prep for data hygiene

In this step, you will learn how to use the data prep feature in Experience Platform to support data minimization principles. You will discover how to ingest only the necessary fields and hash data during ingestion to ensure data privacy and governance. This video will guide you through the process of using data prep tools to manage customer data effectively, adhering to best practices for data privacy and staying within licensing entitlements.

Next, you will learn how to delete datasets and batches in Experience Platform, ensuring that you manage your data storage efficiently and in compliance with data minimization principles.