Identity graph linking rules overview

In this step, you will explore how identity graph linking rules in Adobe Experience Platform help data architects maintain accurate customer profiles and prevent graph collapse. You will learn about the interface components, Graph Simulation and Identity Settings, and how they can be configured to ensure data integrity. This overview will provide you with the foundational knowledge needed to effectively use identity graph linking rules in your data management processes.

Next, you will dive deeper into the Graph Simulation tool to test and refine your identity graph linking rules in Adobe Experience Platform.