Overview diagram of Real-Time Customer Profile

In this step, you will explore an overview diagram that illustrates the Real-Time Customer Profile capability of Adobe Experience Platform. You will learn about the various components necessary for building a unified customer profile and how these profiles can be accessed and activated across channels. This step will provide insights into data collection, identity stitching, governance policies, and activation methods, helping you understand the end-to-end process of managing customer profiles in real time.

This concludes the module on Real-Time Customer Profile. You now have a comprehensive understanding of how Adobe Experience Platform assembles, manages, and activates customer profiles to enhance cross-channel personalization.