AI Essentials for Marketers

Build the AI skills you need with learning tailored for marketers. Expert insights and practical instruction to help you lead in the AI era.

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Start your learning journey

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Discover which learning path is best for you.
Build practical AI skills to create better content, move faster, personalize experiences, and improve performance.
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Start learning

Use AI to optimize customer journeys, strengthen media planning, improve content creation, and enhance search.
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Go to the learning path

Turn your data into smarter segments, deeper insights, and more effective reporting with AI.
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Go to the learning path

Elevate your social strategy, create stronger content, understand your audience, and improve analysis with AI.
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Go to the learning path

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Event and Field Marketers

Coming soon

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View the LinkedIn insights

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“Marketers everywhere are eager to embrace AI, but need the right skills to do it with confidence. This is about more than mastering new tools — it's about reimagining what creativity, marketing strategy, and customer relationships look like in an AI-powered era.”

Rachel Thornton
Chief Marketing Officer

Enterprise at Adobe

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“All of us need to be building new skills for the future of marketing. Yet only 4% of marketers around the world have added AI skills to their profiles, while product management (12%) and engineering (12%) are much higher. This gap isn’t a reflection of marketers not wanting to lean into AI. It’s that training built for marketers hasn’t existed at scale.”

Jessica Jenson
Chief Marketing Officer

LinkedIn

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Keep building your AI skills.

Explore Experience League for more hands on workflows and peer-led guides to grow your AI skills.
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Learn more

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