An AdBox is useful for sites that do not have at.js or mbox.js, such as affiliates. If your activity needs dynamic creative (for example, you need to show a product in the ad that was abandoned in the cart), you cannot use an AdBox.
AdBox ads and Redirector can be used with any kind of activity. The following table compares Adbox and Redirector, and when to use each:
|Purpose||When To Use||URL Structure||Offer Type||Offer Content|
|AdBox||Returns different images to the ad||To change the content of an ad||
||redirect offer||URL for an image|
|Redirector||Redirects a visitor to a different web page||To change the landing page of an ad||
||redirect offer||URL for a page|
Note that with Redirector, you can be exposed to a risk of an Open Redirect Vulnerability. To avoid the unauthorized use of Redirector links by third parties, we recommend you use “authorized hosts” to allowlist the default redirect URL domains. Target uses hosts to allowlist domains to which you want to allow redirects. For more information, see Create Allowlists that specify hosts that are authorized to send mbox calls to Target in Hosts.