Creating Programs within Marketo Engage

This session will teach you all about Program Structure including: Program Types, Channels & Statuses and Tags. You will also learn about the Foundation Program Concept and what Makes up a Program.

You will leave this session with an understanding of how to set up your Marketo Engage instance to meet your business needs in the most efficient way, and how to build programs to execute emails and webinars.

A live Q&A at the end of this session will answer any of your outstanding questions.