When you’re ready, you can declare a champion for your email test.
Go to Marketing Activities.
Find and right-click your email test, then click Declare Champion.
Select the Winner of your choice.
Set the Declare Date.
Until the Declare Date, Marketo will continue to send the old champion and challenger(s). Once date/time is reached, only the new champion will be sent.
Notice that the default Declare Date is tomorrow, not today.
Select a time and click Save.
Rad! Now you know how to easily run an email test to improve your content without interruptions to your campaign.