Social apps in Marketo have their own special triggers and filters.
Not all customers have purchased this functionality. Contact your sales rep for details.
To use social triggers, select your smart campaign and click the Smart List tab. On the right, click the + to expand Triggers, then Social.
To use social filters, click the + to expand the Filters.
Reference the table below to see which triggers and filters work with each social app.
|Triggers/Filters||Social Buttons||Polls||Videos||Referral Offers||Sweepstakes|
|Achieved Goal in Referral|
|Clicks Shared Link|
|Earns Entry in Social App|
|Refers to Social App|
|Signs up for Referral Offer|
|Votes in Poll|