Adobe Experience Platform release notes
Release date: March 19, 2024
Updates to existing features in Experience Platform:
Catalog Service catalog-service
Catalog Service is the system of record for data location and lineage within Adobe Experience Platform. While all data that is ingested into Experience Platform is stored in the data lake as files and directories, Catalog holds the metadata and description of those files and directories for lookup and monitoring purposes.
Note: if you enable a dataset for Profile ingestion, the dataset’s schema must be compatible with Real-Time Customer Profile.
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Read the datasets user guide documentation for addition information.
For more information on Catalog Service, refer to the Catalog Service overview.
Data Prep data-prep
Data Prep allows data engineers to map, transform, and validate data to and from Experience Data Model (XDM).
New or updated features
You can now use the following functions to extract event data from Adobe Analytics:
aa_get_event_id
aa_get_event_value
aa_get_product_categories
aa_get_product_names
aa_get_product_quantities
aa_get_product_prices
aa_get_product_event_values
aa_get_product_evars
For more information on these functions, read the Data Prep functions guide
For more information on Data Prep, read the Data Prep overview.
Data collection data-collection
Adobe Experience Platform provides a suite of technologies that allow you to collect client-side customer experience data and send it to the Adobe Experience Platform Edge Network where it can be enriched, transformed, and distributed to Adobe or non-Adobe destinations.
New features
To learn more about data collection, please read the data collection overview.
Destinations destinations
Destinations are pre-built integrations with destination platforms that allow for the seamless activation of data from Adobe Experience Platform. You can use destinations to activate your known and unknown data for cross-channel marketing campaigns, email campaigns, targeted advertising, and many other use cases.
New and updated destinations
For more general information on destinations, refer to the destinations overview.
Experience Data Model (XDM) xdm
XDM is an open-source specification that provides common structures and definitions (schemas) for data that is brought into Adobe Experience Platform. By adhering to XDM standards, all customer experience data can be incorporated into a common representation to deliver insights in a faster, more integrated way. You can gain valuable insights from customer actions, define customer audiences through segments, and use customer attributes for personalization purposes.
New features
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To learn how to define map fields in the UI, see the UI guide.
For more information on XDM in Platform, see the XDM System overview.
Segmentation Service segmentation
Segmentation Service allows you to segment data stored in Experience Platform that relates to individuals (such as customers, prospects, users, or organizations) into audiences. You can create audiences through segment definitions or other sources from your Real-Time Customer Profile data. These audiences are centrally configured and maintained on Platform, and are readily accessible by any Adobe solution.
New feature
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For more information about this feature, read the Segmentation Service UI guide.
To learn more about Segmentation Service, read the Segmentation Service overview.
Sources sources
Experience Platform provides a RESTful API and an interactive UI that lets you set up source connections for various data providers with ease. These source connections allow you to authenticate and connect to external storage systems and CRM services, set times for ingestion runs, and manage data ingestion throughput.
New and updated sources
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Acxiom Data Ingestion
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Read the Acxiom Data Ingestion overview for information on how to get started.
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Stripe
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Read the Stripe overview for information on how to get started.
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Read the Snowflake Streaming overview for information on how to get started.
For more information on sources, read the sources overview.