- Administering User Guide overview
- Sites Features
- Website Administration
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- Reusing Content: Multi Site Manager and Live Copy
- Live Copy Overview Console
- Configuring Live Copy Synchronization
- Creating and Synchronizing Live Copies
- MSM Rollout Conflicts
- Troubleshooting MSM Issues and FAQ
- MSM Best Practices
- Translating Content for Multilingual Sites
- Managing Translation Projects
- Identifying Content to Translate
- Preparing Content for Translation
- Creating a Language Root Using the Classic UI
- Connecting to Microsoft Translator
- Configuring the Translation Integration Framework
- Language Copy Wizard
- Translation Enhancements
- Translation Best Practices
- Configurations and the Configuration Browser
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- Operations
- Dashboards
- Operations Dashboard
- Backup and Restore
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- Monitoring Server Resources Using the JMX Console
- Working with Logs
- Audit Log Maintenance in AEM 6
- Configure the Rich Text Editor
- Configuring RTE for Producing Accessible Sites
- Configuring Undo for Page Editing
- Configure the Rich Text Editor plug-ins
- Configure the Video component
- The Bulk Editor
- Configuring Email Notification
- The Link Checker
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- Integrating with Third-Party Services
- Integrating with Salesforce
- Integrating with Adobe Target
- Integrating with Adobe Learning Manager
- Integrating with Adobe Analytics
- Connecting to Adobe Analytics and Creating Frameworks
- Configuring Link Tracking for Adobe Analytics
- Mapping Component Data with Adobe Analytics Properties
- Configuring Video Tracking for Adobe Analytics
- Integration with Adobe Analytics using IMS
- HTTP2 Delivery of Content FAQ
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- Best Practices for Email Templates
- Integrating with Livefyre
- Best Practices
- Content Management
Integrating Landing Pages with Adobe Analytics
AEM has integrated the landing pages solution with Adobe Analytics by using the following call-to-action (CTA) components:
- Click Through Component
- Graphical Link Component
These components expose certain attributes that can be mapped via Adobe Analytics variables (Traffic, conversion variables) and success events to send information to Adobe Analytics.
Prerequisites
Adobe recommends that you go through the existing AEM-Adobe Analytics integration to understand how this integration works.
Components available for mapping
In AEM, the Call to Action components - ClickThroughLink and GraphicalLink - displayed here in the sidekick, can be mapped to Adobe Analytics variables.
Mapping Landing Page components to Adobe Analytics
To map landing page components to Adobe Analytics:
- After creating the Adobe Analytics configuration and creating a new framework, select the appropriate reporting suite from the drop-down menu. This results in fetching the Adobe Analytics variables and showing them in the content finder.
- Drag and drop Call to Action (CTA) components from the sidekick into the mapping area in the middle of the page, as appropriate.
| Component Name | Attributes Exposed | Meaning of Attribute |
| CTA Click Through Link | eventdata.clickthroughLinkLabel |
The label on the link or the text of the link |
| eventdata.clickthroughLinkTarget |
The destination where you are taken when you click on the link | |
| eventdata.events.clickthroughLinkClick |
The click event | |
| CTA Graphical Link | eventdata.clicktroughImageLabel |
The title of the CTA image |
| eventdata.clicktroughImageTarget |
The destination where you are taken when you click on the image which contains a link | |
| eventdata.clicktroughImageAsset |
The path to the image asset in the repository | |
| eventdata.events.clicktroughImageClick |
The click event |
-
Map these exposed attributes with any Adobe Analytics variables from the content finder. The framework is now ready to use.
-
You can now create a new landing page or open an existing landing page with existing CTA components and click Cloud Services tab in Page Properties from the sidekick (in the touch-optimized UI, select Open Properties and click Cloud Services) and configure the framework to use with landing page. Select the framework from the drop-down list.
-
After configuring the framework with the landing page, you can now use the instrumented components and any clicks on CTA are recorded in Adobe Analytics.
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