The Interactive Video Viewer supports rendering interactive swatches based on interactive data passed to the viewer as a configuration parameter.
The currently visible swatch corresponds to the video time region with which it is associated. Clicking or tapping the interactive swatch triggers the action assigned to it at author time.
These types of interactive swatches should be authored using the action type “quickview” in Adobe Experience Manager Assets - On-demand. When a user activates such a swatch, the viewer runs
Swatches authored for the action type “quickview” in Experience Manager Assets - on-demand redirect the user to an external URL. Depending on the settings at the time of authoring, the URL can open either in a new browser tab, in the same window, or in the named browser window.