Tools let you quickly integrate Adobe Experience Cloud solutions on your site. Tools go beyond a basic tag because they provide additional configuration options. A tool corresponds to Adobe solutions, such as Analytics and Target, as well as Google Analytics. After you add a tool to a property, it is available for inclusion in a rule.
Dashboard > <Company_> > <Web Property Name> > Overview
Displays the installed tools. Tools are deployments of Adobe Analytics, Adobe Target, Google Universal Analytics, and so on.
Displays the Add a Tool page. Available tools include the following:
You can access rules to add a tag and to determine when your tag will fire. You open the third-party tags section of your rule, paste your tag, and save the rule.
Displays users, email addresses, and roles. Click Manage Users to add additional users and define their roles.