Information to help you configure an order confirmation mbox to record details about purchases.
The order confirmation mbox records details about purchases, permitting reports revenue, orders, and derived metrics such as Revenue per Visitor and Average Order Value.
It is placed on the order confirmation page(s) of your site and needs to report three specific, dynamic parameters:
For more information, see Create an orderConfirmPage Mbox in the Adobe Target Classic product documentation.
To create an order confirmation mbox perform the instructions in the following sections:
Follow the instructions in the Data Elements section of this document to construct data elements representing the order ID, order total, and list of products purchased.
Create a new Page Load Rule named “orderConfirmPage mbox.”
Under Conditions, trigger the rule at the bottom of the page and use the other options to target the rule to your site’s confirmation page (e.g. path includes “order-confirmation.html”):
hidden div element with an id.
In the Adobe Target section, wrap an mbox around the new div element. Name the mbox “orderConfirmPage” and include the required parameters:
productPurchasedId using your data elements.
The parameter names are case-sensitive.
Save the rule.
Follow the instructions in QA, Approval, and Deployal Steps.