This section explains the Saint Scrubber script.
Classification is also known by the acronym SAINT for SiteCatalyst Attribute Importing and Naming Tool.
When we “classify” a SiteCatalyst variable, you are establishing a relationship between a variable and meta-data related to that variable. Classifications are most frequently used in the Campaigns area so I will use that as a way to explain them. Most clients send campaign traffic to their site using a tracking code. This tracking code is an identifier that may represent a specific keyword purchased on Google, such as “goog123.” This identifier is passed into the s.campaigns variable so you can see what site success events take place after visitors come to your site from that campaign code.
But what if, instead of viewing Campaigns just by the tracking code, you want to see campaign results by Search Engine or Keyword or Campaign Channel? Do you have to create a new conversion variable for Search Engine, another for Keyword and yet another for Campaign Channel? If so, you would use up many of your fifty variables on Campaigns alone! Thankfully, you can use Classifications to make your life easier! Since each tracking code could have a Search Engine, Keyword or Campaign Channel, you can simply create three Classifications of the Campaigns variable to represent each. You are essentially telling SiteCatalyst that there is a direct relationship between the Campaigns variable and these three other “meta-data” values. By doing this, SiteCatalyst will allow you to slice and dice site Success Events by all four variables with no additional tagging.
This script is used when you bring in any SAINT Classification data into DWB. The script SaintScrubber.dat is normally placed under the \Scripts\Scripository folder on the FSU.
The main purpose of this script is to remove the header in the
<discoiqbr> SAINT Classification files. Also, it counts the number if the column mentioned in the column header line and checks all the data rows. If there are rows with less or more number of columns, then it removes these rows from the file.
The SaintScrubber.dat internally calls the *saint_scrubber.pl *script. Below are the details for this script file:
Steps performed in the Perl script:
Replace escaped form feeds, newlines, carriage returns, tabs with spaces.
Remove those double bytes that are interpreted as a control character in the UTF-8 BMP (Basic Multilingual Plane) except for: