Aan de slag met CDP in real time voor Marketers
Leer alles wat u nodig hebt om aan de slag te gaan met Real-time Customer Data Platform (Real-time CDP) als een zakelijke expert. Naast nuttige achtergrondinformatie over de gegevens die in Experience Platform worden gebracht, zult u leren hoe te om publiekssegmenten tot stand te brengen en hoe te om hen naar uw bestemmingspartners te verzenden.
Adobe Real-time Customer Data Platform begrijpen
Leer hoe Adobe Real-time Customer Data Platform (CDP) bekende en onbekende klantgegevens samenbrengt om vertrouwde klantprofielen te maken en te activeren.
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Demo van de Real-time Customer Data Platform (RTCDP) van Adobe
Bekijk een demo van het gebruik van Real-Time CDP om gegevens van meerdere bronnen te verzamelen, die gegevens in één klantprofiel in real time samen te voegen, en die gegevens te activeren om gepersonaliseerde klantenervaringen te creërenot.
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Real-time Customer Data Platform gebruikersinterface en workflow
Leer hoe u door de Real-time Customer Data Platform (CDP)-gebruikersinterface kunt navigeren om te zien hoe de functies samenkomen om realtimeactivering tijdens de digitale journey van de klant mogelijk maken.
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Overzicht van het gegevensmodel voor schema's en ervaringen (XDM)
Leer over Experience Data Model (XDM), het standaardgegevensmodel om klantervaringen te beschrijven.
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Schema's maken
In deze video ziet u hoe u in Adobe Experience Platform een schema kunt maken met de klasse Individueel profiel XDM en verschillende veldgroepen.
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Datasets en samenvattingsgegevens maken in Adobe Experience Platform
Deze video laat zien hoe u gegevenssets kunt maken en gegevens kunt opnemen in de Adobe Experience Platform-interface.
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Gegevens opnemen via de Adobe Audience Manager-gegevensconnector
Leer hoe te om de gegevensschakelaar van de Audience Manager te gebruiken om eigenschappen en segmenten van AAM in het Platform te brengen en hen met andere rijke gegevens te combineren.
0
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Klantprofiel in realtime
In deze video wordt uitgelegd hoe Adobe Experience Platform realtime profielen van klanten samenstelt en bijwerkt en hoe u deze profielen kunt openen en gebruiken.
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{ "description": "In deze video wordt uitgelegd hoe Adobe Experience Platform realtime profielen van klanten samenstelt en bijwerkt en hoe u deze profielen kunt openen en gebruiken.", "duration": "PT0H6M11S", "embedUrl": "https://video.tv.adobe.com/v/27251/", "name": "Klantprofiel in realtime", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931473-100x56.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931473-150x84.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931473-200x113.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931473-220x124.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931474-236x133.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931474-290x186.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931474-420x236.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931474-640x360.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931475-1920x1080.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931475-666x374.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931475-720x405.jpg", "https://images-tv.adobe.com/mpcv3/0663e587-56d7-4521-a00c-c7bd860ce18e/7012d3e6-1c5b-4a2e-87ad-0fce80658895/078eaacbab4b490ca1ce675f29f62d59_1556931475-960x540.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2019-05-02T17:42:32Z", "hasPart": [ { "@type": "Clip", "name": "Identity Graph", "startOffset": 44, "endOffset": 78, "url": "https://video.tv.adobe.com/v/27251/?t=44" }, { "@type": "Clip", "name": "Identity Namespaces", "startOffset": 79, "endOffset": 101, "url": "https://video.tv.adobe.com/v/27251/?t=79" }, { "@type": "Clip", "name": "Dynamic Profile Stitching", "startOffset": 102, "endOffset": 161, "url": "https://video.tv.adobe.com/v/27251/?t=102" }, { "@type": "Clip", "name": "Looking up a Profile", "startOffset": 162, "endOffset": 264, "url": "https://video.tv.adobe.com/v/27251/?t=162" }, { "@type": "Clip", "name": "Record data (Attributes)", "startOffset": 265, "endOffset": 280, "url": "https://video.tv.adobe.com/v/27251/?t=265" }, { "@type": "Clip", "name": "Time-Series Data (Events)", "startOffset": 281, "endOffset": 371, "url": "https://video.tv.adobe.com/v/27251/?t=281" } ], "educationLevel": [ "Beginner" ], "learningResourceType": "Klantprofiel in realtime" }
Overzicht van Audience Rule builder
Krijg een inleiding aan de de regelbouwer van het Publiek in Experience Platform, met inbegrip van de bouwstenen van publiek, het gebruikersinterface, en een paar uiteinden bij het worden begonnen het bouwen van publieksregels.
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{ "description": "Krijg een inleiding aan de de regelbouwer van het Publiek in Experience Platform, met inbegrip van de bouwstenen van publiek, het gebruikersinterface, en een paar uiteinden bij het worden begonnen het bouwen van publieksregels.", "duration": "PT0H10M26S", "embedUrl": "https://video.tv.adobe.com/v/333301/", "name": "Overzicht van Audience Rule builder", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015331-100x56.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015331-150x84.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015331-200x113.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015331-220x124.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015331-236x133.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015332-290x186.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015332-420x236.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015332-640x360.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015332-666x374.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015332-720x405.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015333-1920x1080.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/198cc165-feed-47cc-abe7-deef3336ad4a/041510939b08470c8af554179bf0f9b2_1621015333-960x540.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2021-05-14T17:49:44Z", "hasPart": [], "educationLevel": [ "Beginner" ], "learningResourceType": "Overzicht van Audience Rule builder" }
Soorten publiek maken
Leer hoe u een publiek kunt maken in Adobe Experience Platform.
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Op inhoud gebaseerd publiek maken
Leer de grondbeginselen van het creëren van een publiek van de inhoudsaffiniteit in de bouwer van de publieksregel in Experience Platform.
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{ "description": "Leer de grondbeginselen van het creëren van een publiek van de inhoudsaffiniteit in de bouwer van de publieksregel in Experience Platform.", "duration": "PT0H5M14S", "embedUrl": "https://video.tv.adobe.com/v/333302/", "name": "Op inhoud gebaseerd publiek maken", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015191-100x56.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015191-150x84.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015191-200x113.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015191-220x124.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015192-236x133.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015192-290x186.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015192-420x236.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015192-640x360.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015192-666x374.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015193-1920x1080.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015193-720x405.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/ff0ae291-4cdb-47a8-8824-aa9323177e5f/580359cfb229468ab2a4103a7ed3789a_1621015193-960x540.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2021-05-14T17:51:46Z", "hasPart": [], "educationLevel": [ "Intermediate" ], "learningResourceType": "Op inhoud gebaseerd publiek maken" }
Conversiepubliek maken
In deze video, leer hoe te om de bouwer van de publieksregel in Experience Platform te gebruiken om een publiek tot stand te brengen dat een omzettingsgebeurtenis, of op een Website of in andere gegevenssystemen heeft uitgevoerd.
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{ "description": "In deze video, leer hoe te om de bouwer van de publieksregel in Experience Platform te gebruiken om een publiek tot stand te brengen dat een omzettingsgebeurtenis, of op een Website of in andere gegevenssystemen heeft uitgevoerd.", "duration": "PT0H6M30S", "embedUrl": "https://video.tv.adobe.com/v/333303/", "name": "Conversiepubliek maken", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015280-100x56.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015281-150x84.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015281-200x113.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015281-220x124.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015281-236x133.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015281-290x186.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015282-420x236.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015282-640x360.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015282-666x374.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015282-720x405.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015282-960x540.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/e1e9dfff-840a-4628-805b-994d5fe8dd97/d2a838bebae346c5abb69f6459a2d5c6_1621015283-1920x1080.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2021-05-14T17:53:48Z", "hasPart": [], "educationLevel": [ "Intermediate" ], "learningResourceType": "Conversiepubliek maken" }
Soorten publiek maken van bestaand publiek
De bouwer van de publieksregel in Experience Platform staat u toe om bestaand publiek als deel van een nieuwe definitie van de publieksregel te gebruiken. Bekijk deze video voor tips over hoe u dit kunt doen.
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{ "description": "De bouwer van de publieksregel in Experience Platform staat u toe om bestaand publiek als deel van een nieuwe definitie van de publieksregel te gebruiken. Bekijk deze video voor tips over hoe u dit kunt doen.", "duration": "PT0H4M25S", "embedUrl": "https://video.tv.adobe.com/v/333304/", "name": "Soorten publiek maken van bestaand publiek", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015387-100x56.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015387-150x84.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015387-200x113.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015387-220x124.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015387-236x133.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015387-290x186.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015388-420x236.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015388-640x360.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015388-666x374.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015388-720x405.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015388-960x540.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/79b75e24-23c7-43b2-b90d-babd87e00252/48fd6d060160429db3d6998470f1f099_1621015389-1920x1080.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2021-05-14T17:55:23Z", "hasPart": [], "educationLevel": [ "Intermediate" ], "learningResourceType": "Soorten publiek maken van bestaand publiek" }
Opeenvolgend publiek maken
In deze video leert u hoe u Experience Events kunt toevoegen aan een tijdlijn in uw publiek, zodat u een publiek kunt maken dat binnen een bepaalde tijd acties in een bepaalde volgorde heeft uitgevoerd.
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{ "description": "In deze video leert u hoe u Experience Events kunt toevoegen aan een tijdlijn in uw publiek, zodat u een publiek kunt maken dat binnen een bepaalde tijd acties in een bepaalde volgorde heeft uitgevoerd.", "duration": "PT0H7M59S", "embedUrl": "https://video.tv.adobe.com/v/333305/", "name": "Opeenvolgend publiek maken", "thumbnailUrl": [ "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283161-100x56.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283162-150x84.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283162-200x113.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283162-220x124.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283162-236x133.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283162-290x186.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283162-420x236.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283163-1920x1080.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283163-640x360.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283163-666x374.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283163-720x405.jpg", "https://images-tv.adobe.com/mpcv3/656182f1-ad98-4a40-82f1-6d5474cbd2c0/c0859d31-c050-45f3-aaf4-22b62d0601ac/aaabff85a66742ad805874c59bc7afa7_1621283163-960x540.jpg" ], "@type": [ "VideoObject", "LearningResource" ], "uploadDate": "2021-05-14T17:56:52Z", "hasPart": [], "educationLevel": [ "Intermediate" ], "learningResourceType": "Opeenvolgend publiek maken" }
Dynamisch publiek maken
Dynamisch publiek is een geavanceerde segmentatiefunctie in Adobe Experience Platform die de schaalbaarheidsproblemen oplost waarmee marketers traditioneel worden geconfronteerd bij het opbouwen van publiek voor marketingcampagnes.
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Eenvoudig publiek maken
In deze video ziet u hoe u een publiek met meerdere entiteiten kunt maken in de Adobe Experience Platform-instructeur voor publieksregels. Met segmentatie over meerdere entiteiten, of segmentatie over klassen, kunt u soorten publiek maken dat gegevens combineert op basis van meerdere XDM-klassen.
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Inleiding tot AI van de Klant
Een overzicht op hoog niveau van de manier waarop marketeers met de AI van de Klant de voorspellingen van de klant kunnen produceren.
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AI van klant configureren
Leer hoe u een instantie van Customer AI kunt maken om klantgedrag te voorspellen.
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AI-scores en -inzichten van klant gebruiken
Leer hoe u klanten kunt converteren en behouden met de AI-garantiescore en -inzichten van klanten.
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Begrijp Doelen in Real-Time Customer Data Platform en Experience Platform
Leer over de bestemmingstypes die u kunt gebruiken om gegevens uit Real-Time CDP, Experience Platform, and Tags te krijgen om een brede verscheidenheid van gebruiksgevallen te steunen.
507
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Doelen maken en gegevens activeren in Real-time Customer Data Platform (RTCDP) van Adobe
Leer hoe u doelen maakt en gegevens activeert in de Real-time Customer Data Platform van Adobe
313
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Cloudopslag voor bestanden of marketingdoelen voor e-mail configureren
Krijg uiteinden tijdens een analyse van de configuratie van een op dossier-gebaseerde bestemming in Real-Time CDP van de Adobe. Dit geldt voor cloudopslagbestemmingen (bijvoorbeeld S3 of SFTP) en ook voor marketingbestemmingen via e-mail.
628
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Hoe te om een sociale bestemming te vormen
Leer hoe u een sociale bestemming in Adobe Experience Platform configureert, zoals verificatie, segmenttoewijzing, id-toewijzing, enz.
388
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Google Customer Match integreren met Real-time Customer Data Platform van Adobe
In deze video wordt getoond hoe de Real-time Customer Data Platform- en Google Customer Match-mogelijkheden van Adobe brandmerken helpen om met klanten op Google-eigendommen en -bediende eigendommen hun outreach-campagnes te schalen.
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Overzicht van gegevensbeheer
Leer hoe u volledige controle over uw gegevens kunt krijgen vanaf het punt dat wordt verzameld bij gegevensbronnen tot wanneer deze worden gesynchroniseerd met doelen buiten Adobe Experience Platform.
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Beleid voor gegevensgebruik afdwingen
Leer hoe u beleid voor gegevensgebruik kunt afdwingen wanneer u een publiek activeert naar een bestemming. Leer hoe te om marketing acties aan bestemmingen toe te voegen, hoe te om een beleidsschending tijdens activering te analyseren en hoe te om de gegevenslijn te gebruiken om beleidsschendingen te begrijpen en te verhelpen.
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Gegevens bijhouden
Leer hoe u gegevens die in Adobe Experience Platform worden ingevoerd, kunt bijhouden en volgen met behulp van het Monitoring Dashboard. Dit controledashboard verstrekt een top-down mening van brongegevensverwerking door gegevens meer aan de Diensten van het Profiel en van de Identiteit op de bron, dataflow, en dataflow looppas niveaus, met actionable advisories op een geschikte manier.
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Het succes van de segmentactivering volgen
Wanneer het verzenden van segmentprofielen uit naar uw activeringspartners, is het noodzakelijk om informatie betreffende het succes van deze gegevensoverdracht, vooral zo te zien y.. (De beschrijvingen zouden tussen 60 en 160 karakters moeten zijn)
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Identiteitsgrafiek weergeven
Leer hoe u met de viewerfunctie voor identiteitsgrafieken identiteitsgrafieken kunt zoeken, verkennen en filteren voor validatie en foutopsporing.
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