Integrate Campaign Standard with Analytics to optimize your email marketing

  • Analytics, Campaign, Campaign Standard
  • User, Developer
  • Experienced
  • Last Updated: June 15, 2022

Course Description

Learn how to integrate Campaign Standard with Adobe Analytics and optimize your email marketing strategies using real-time data. This course shows you how to build a Campaign Standard report in Adobe Analytics. Then, learn how to use Experience Cloud Triggers and Platform Launch to configure marketing and transactional messages based on customer activity.

What you’ll learn

  1. How to report on your Campaign deliveries using Adobe Analytics
  2. How to trigger re-marketing messages based on site activity tracked by Adobe Analytics.

Let’s get learning.

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