Prise en main de Adobe Campaign Classic pour les utilisateurs professionnels
Découvrez les concepts de Adobe Campaign Classic et comment créer votre première campagne marketing.
Présentation d’Adobe Campaign Classic
Découvrez comment Adobe Campaign Classic s’intègre au portefeuille d’expériences digitales d’Adobe et obtenez un aperçu de ses principales fonctionnalités.
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Découvrez comment télécharger et installer la console cliente Adobe Campaign, créer et gérer vos connexions à plusieurs environnements et vérifier l'accès à la console client Adobe Campaign.
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Découvrez l'interface utilisateur principale d'Adobe Campaign Classic et comment naviguer entre les principales fonctionnalités.
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Maîtrisez les concepts clés d'Adobe Campaign afin de planifier, d'exécuter et de mesurer efficacement les campagnes marketing cross-canal.
0
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Maîtrisez les concepts clés d’Adobe Campaign qui permettent de planifier, d’exécuter et de mesurer efficacement les campagnes marketing cross-canal.
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Découvrez comment accéder aux données de profil, trier et filtrer les profils ainsi que comment les créer et les gérer manuellement. Comprendre la conformité avec le règlement général sur la protection des données (RGPD) et la loi californienne sur la protection de la vie privée des consommateurs (CCPA).
749
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Maîtrisez l'utilisation des workflows de campagne et découvrez comment créer un workflow et cibler des profils dans un workflow à l'aide de conditions de filtrage.
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Affinage des cibles en combinant les résultats des requêtes
Découvrez comment affiner votre cible à l’aide d’activités d’intersection ou d’union pour combiner les résultats des requêtes dans un workflow.
479
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Découvrez comment affiner votre cible en appliquant une exclusion standard à un workflow. Vous apprendrez également comment créer des filtres prédéfinis et comment résoudre les problèmes de votre workflow.
0
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Découvrez comment affiner votre cible en appliquant une exclusion standard à un workflow. Vous apprendrez également comment créer des filtres prédéfinis et comment résoudre les problèmes de votre workflow.
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Découvrez comment générer un rapport d’analyse descriptive à partir d’un workflow dans Adobe Campaign Classic.
0
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Découvrez le processus de création d’une diffusion email et apprenez à concevoir et à personnaliser du contenu d’email.
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Découvrez comment envoyer et valider un BAT.
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Découvrez comment appliquer les bonnes pratiques en matière de délivrabilité.
521
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