Organizations in Experience Cloud

Learn about managing and switching organizations in Experience Cloud.

Identify your organization

An organization is the entity that enables an administrator to configure groups and users, and to control single sign-on in the Experience Cloud. The organization functions like a log-in company that spans all the Experience Cloud products and applications. Most often, an organization is your company name. However, a company can have many organizations.

To verify that you have logged in to your correct organization, click on your profile avatar to see organization name. If you have access to more than one organization, you can also view and switch to another organization right in the header bar.

If your organization uses Federated IDs, Experience Cloud allows you to sign in with your organization’s single sign-on without the need to enter your email address and password. To do this, add #/sso:@domain to the Experience Cloud URL (

For example, for an organization with Federated IDs and the domain, set your URL link to You can also go directly to a specific application by bookmarking this URL, appended with the application path. (For example, for Adobe Analytics,

Step Result

Find your Organization ID

You might need to locate your organization ID for support purposes. You can verify that you are in the correct organization, or switch between organizations, using the Organization menu.

The organization ID is the ID associated with your provisioned Experience Cloud company. This ID is a 24-character alphanumeric string, followed by (and must include) @AdobeOrg.

To view your Organization ID, navigate to the Experience Cloud landing page, or select ( ), then select Administration. You can find the organization ID on the bottom of the Getting Started with the Experience Cloud page, or the Administration page.

Link an application account to an Adobe ID

Typically, Experience Cloud administrators grant access to applications and services. In rare circumstances, you may need to link application credentials to an Adobe ID.

  1. Follow the steps in your email invitation to the Experience Cloud.

  2. Log in using your Adobe ID or Enterprise ID.

  3. Select the application selector. ( ).

    Link an application account to an Adobe ID

    The applications to which you have access are colored.

  4. Select the desired application.

    Select the desired application

    This type of message displays if you are part of the appropriate group (and have permission to the application) but have not yet linked your account credentials to your Adobe ID.

  5. Select Link Account, then provide your credentials.

Specify a default organization and landing page

You can specify a default organization and landing page to use when you log in.

In your profile, select Edit Profile.

Edit Profile

Under Default Organization & Landing Page, you can customize your log-in experience.

Default Organization & Landing Page

Troubleshoot account linking issues

Help on problems that arise from account linking.

Typically, account linking fails because the Adobe ID is linked to a previous user. When account linking fails, you can:

  • Contact Adobe Support.
  • Access your application using the standard login while the issue is being solved.

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