Implementation playbook

The purpose of this playbook is to provide the most holistic overview of a typical Adobe Commerce implementation.

From the early stages of project scoping through development, integrations, and deployment to ongoing support, there are many methodologies and best practices that you need to consider to successfully launch an Adobe Commerce project.

Additionally, these processes and considerations apply to any kind of Adobe Commerce project:

• Small, medium, or large implementations
• B2C, B2B, and B2B2C business models
• Monolithic or headless architectures
• Single-market or multi-market rollouts
• Extensive integrations with or without middleware

We hope that this playbook provides insights and guidance to a variety of stakeholders who would typically be involved in an ecommerce project initiative, including:

• CEOs and general management, who should have a solid idea of what an ecommerce rollout entails
• CMOs and digital managers, who will be working with business users on the platform itself
• CTOs and technical managers, who will be heavily involved during all stages of a technology project implementation
• Project managers and project champions who lead a commerce project initiative and should have all relevant information at hand

While the success of an IT project depends very much on the experience and expertise of the team (typically a solution partner) that develops, customizes, integrates, and maintains the code, we believe it is relevant for all stakeholders to familiarize themselves with the best practices of an Adobe Commerce implementation.

About this playbook

The structure of this playbook follows the typical lifecycle of an Adobe Commerce implementation project. This simplifies navigation throughout this document, as readers can immediately skip to the relevant section of a project for all relevant information.

• Project scoping—A breakdown of the key stakeholders, processes, timelines, and requirements that are critical for brands to understand and complete for a successful implementation.

• Development and quality control—A look at the tools, solutions, processes, and methodologies that have been tested and perfected over a number of Adobe Commerce implementations, as well as our recommendations for which solutions are best fit for specific business needs and objectives.

• Planning and governance—A dive into creating a plan for delivering a solution on time, on budget, and that meets your needs is instrumental to success.

• Architecture and integrations—The capabilities, architecture, and integrations that make Adobe Commerce one of the most trusted and reliable ecommerce platforms on the market.

• Infrastructure and deployment—Moving further into the actual platform itself, we highlight the infrastructure and environments that power Adobe Commerce and the software solutions that make it such a robust platform.

• Launch and cut-over process—The tactics and actions from pre-launch to post-launch that must take place to ensure the site goes live and maintains its level of effectiveness from day one onward.

• Ongoing support and maintenance—Details around the transition phase and the types of models and SLAs around an ongoing support plan to continue moving your brand forward after the launch.