Dynamic Blocks

Adobe Commerce feature Exclusive feature only in Adobe Commerce (Learn more)

Create rich, interactive content that is driven by logic from price rules and customer segments. Existing dynamic blocks can be added directly to the Page Builder stage. For a detailed, step-by-step example for using dynamic blocks, see Tutorial 2: Blocks.

NOTE

The Banner option in the Content menu was deprecated in 2.3.1 and removed in 2.4.0. Its functionality is replaced by Dynamic Blocks.

Page Builder - dynamic block with price rule and customer segment

Step 1: Create a dynamic block

  1. On the Admin sidebar, go to Content > Elements > Dynamic Blocks.

    Dynamic blocks list

  2. In the upper-right corner, click Add Dynamic Block.

    New dynamic block

  3. If applicable, set Store View to a specific store view where the dynamic block is to appear.

  4. To activate the dynamic block, set Enable Dynamic Block to Yes.

  5. For internal reference, enter a descriptive Dynamic Block Name.

  6. Set Dynamic Block Type to the area of the page where you want the dynamic block to appear and click Done.

    Setting the dynamic block type

  7. In the Customer Segment list, select the checkbox of each segment that you want to see the dynamic block and click Done to save the setting.

    Choosing a customer segment

    NOTE
    • If no Segment is created, the dynamic block is visible to everyone.
    • If the customer does not belong to any segments and the dynamic block is created for all segments, the contents of dynamic block is still displayed.
    • If all customer segments assigned to a Dynamic Block are deleted, its contents are then visible to everyone.

Use Real-Time CDP audiences in dynamic blocks

If you installed and configured the Audience Activation extension, you see a section called Audiences.

Choose a Real-Time CDP Audience

In the Real-Time CDP Audience list, select the checkbox of each audience that you want to see the dynamic block and click Done to save the setting.

Step 2: Complete the content

Use the Page Builder workspace to complete the content.

Page Builder - dynamic block workspace

  1. Scroll down and expand Expansion selector Related Promotions.

  2. Click the type of promotion that you want to associate with the dynamic block:

    NOTE

    Catalog price rules are not supported for Real-Time CDP audiences.

  3. In the list of available rules, select the checkbox of each rule that you want to use and click Add Selected.

  4. When the dynamic block is complete, click Save.

Step 4: Add the dynamic block to a page

  1. Open the page where you want the dynamic block to appear.

  2. Use the Add Dynamic Block content type to add the dynamic block to the stage.

Field and tool descriptions

Field Description
Store View Specifies the store views where the dynamic block is to be available.
Enable Dynamic Block Activates or deactivates the dynamic block. Options: Yes / No
Dynamic Block Name A descriptive name that identifies the dynamic block in the Admin.
Dynamic Block Type Identifies the place in the standard page layout where the dynamic block is placed. Options:
Content Area - Places the dynamic block in the main content area of the page.
Footer - Places the dynamic block in the page footer.
Header - Places the dynamic block in the page header.
Left Column - Places the dynamic block in the left sidebar of a two-or three-column layout.
Right Column - Places the dynamic block in the right sidebar of a two- or three-column layout.
Customer Segment Associates a customer segment with the dynamic block to determine which customers can see it.
Real-Time CDP Audience Associates a Real-Time CDP audience with the dynamic block to determine which customers can see it.

Contents

Field Description
Layout Add rows, columns, or tabs to the stage.
Elements Add text, headings, buttons, dividers, and HTML code to any layout container on the stage.
Media Add images, video, banners, sliders, and Google Maps to any existing layout container on the stage.
Add Content Add existing blocks, dynamic blocks, and products to the stage.
Field Description
Related Cart Price Rule Add Cart Price Rules - Associate an existing cart price rule with the dynamic block as a promotion.
Related Catalog Price Rule Add Catalog Price Rules - Associate an existing catalog price rule with the dynamic block as a promotion.

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