Exam AD0-E330

Certification journey for Adobe Campaign Classic Developer Expert

Learn how to become a certified Adobe Campaign Classic Developer expert.

Minimum experience

You should have:

  • At least two years of Campaign software experience
  • At least three years of combined experience in JavaScript programming, SQL development including ETL, and web technologies (XML, HTML and web services)
  • Experience executing a marketing campaign using digital omnichannel
  • Experience with database architecture and knowledge of database marketing
  • Ability to map requirements to Campaign functionality
  • Ability to troubleshoot Campaign implementations
  • Basic understanding of server configurations related to Campaign

Your certification is valid for two years from when you pass. We recommend taking the newer version when possible, because it covers newer product capabilities.

Intended audience:

  • Technical consultant
  • Marketing technology engineer
  • Adobe Campaign Classic developer

Exam details

  • Level: Expert (1-3 years’ experience)
  • Passing Score: 34/50
  • Time: 100 mins
  • Delivery: Online proctored (requires camera access) or test center proctored
  • Available languages: English
  • Cost: $225 (global) / $150 (India)
  • Exam ID: AD0-E330

Readiness self-assessment

Complete the online readiness questionnaire to see if your current experience matches the recommended minimum candidate qualification.

Exam objectives and scope

Section 1: System configuration (16%)

  • Apply system-wide configuration settings and defaults
  • Given various parameters, select the appropriate Adobe Campaign feature to implement a use case
  • Troubleshoot system configuration settings
  • Implement custom configurations
  • Identify Campaign Control Panel configuration features

Section 2: Customization (22%)

  • Given a set of requirements, apply best practices to design a data model
  • Describe the implementation of APIs in Campaign
  • Describe best practices for developing with JavaScript in Adobe Campaign
  • Apply JavaScript libraries in workflows, SOAP calls, typology rules, and personalization blocks
  • Describe best practices for using SQL functions in Adobe Campaign Classic
  • Given a scenario, understand how to use SQL scripts in Adobe Campaign Classic
  • Describe commonly used OOTB functions

Section 3: Access management (8%)

  • Given a scenario, configure security settings for an operator
  • Describe how to configure access management settings based on the solution design document
  • Describe access management using the Campaign Control panel
  • Identify the limitations of data partitioning and when to use sysfilter

Section 4: Data integration (16%)

  • Given a scenario, select the best approach to integrate with external data sources
  • Implement best practices for workflow data processing
  • Apply data integration techniques within a workflow
  • Identify security and network settings to integrate with Adobe Campaign from an external system
  • Set up the CRUD process on a schema from outside of Adobe Campaign

Section 5: Instance maintenance (12%)

  • Understand and act on the Workflow heatmap
  • Demonstrate the process to create a custom workflow or report for instance monitoring
  • Identify problems based on system indicators
  • Explain the impact of services and processes on the system
  • Demonstrate basic system audit metrics/checks

Section 6: Campaign configuration (25%)

  • Apply advanced personalization techniques

  • Configure and apply custom target mappings

  • Identify appropriate JavaScript usage in the Campaign workflow and why

  • Apply custom code to manipulate temp tables and workflow context

  • Validate and debug workflow logic

  • Apply advanced delivery settings

  • Describe workflow practices that have a negative impact on performance

  • Given a use case, recommend complex targeting workflow design

You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.

Here are some suggested resources to help you prepare:

Section 1: System configuration

Section 2: Customization

Section 3: Access management

Section 4: Data integration

Section 5: Instance maintenance

Section 6: Campaign configuration


The following sections and links will function only after a successful login to the Adobe Credential Management System.

In addition, your profile name in the Adobe Credential Management System must exactly match your Government ID. Failure to have identical information or any mismatch will result in the proctor terminating the exam and will require you to reschedule your appointment in addition to paying an additional exam fee.*

Take a practice test

We recommend taking the free practice test before you start. You’ll have unrestricted access to all available practice tests for Adobe’s expert-level exams.

Our practice tests are all developed from the same blueprint as the live exams. The practice test will help you understand the topics covered in the live exam.

Please remember that passing a practice test does not guarantee you will pass the certification exam.

Go to the Adobe Certification Exam Prep Portal now to take a practice test.

About the certification exam

Adobe uses Examity to administer proctored exams online. In the Examity portal, you can:

  • Schedule, reschedule or cancel your exam. Please note that canceling and rescheduling must be initiated prior to 48 hours before the scheduled exam appointment. Candidates must modify this appointment themselves.

  • Pay for your exam. Pay for your certification exam either by voucher or credit card in the Examity portal. To purchase an exam voucher go to: Adobe Certification Voucher System. You can apply the voucher code when you schedule your exam. If you have a discount, it will apply at checkout.

  • Take your exam.

Schedule or take exam AD0-E330

Go to Examity portal


View the certification FAQ.

Additional questions? Contact us.

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