- Certification home
- Get started
- How to get certified
- Renew your certification
- FAQ
- Technical certifications by solution
- Credentials for end users
Restart your certification journey by going from expired to certified
The Adobe Restart Program allows individuals with eligible expired Experience Cloud certifications to re-certify free of charge through non-proctored, on-demand assessments or exams.
Certification is a valuable resource for people seeking to stay competitive, and this program provides an opportunity to update Experience Cloud skills and keep ahead of the curve in a rapidly changing digital landscape.
This limited-time program is only offered from April 24, 2023 through October 20, 2023.
Eligibility
Individuals with expired certifications who are eligible for this program should have received an email from the Adobe Certification Program with the subject, “Become Adobe Certified Again for Free.”
If you are not sure whether you are eligible, please check here.
To be eligible, your certification must meet all of the following criteria:
- It must have expired between January 1, 2020 and April 23, 2023.
- It must be Expert or Master level.
- It must have a current exam available. (If the certification no longer has an active exam, it is not eligible for the Restart Program.)
- It must appear on the list of eligible certifications below:
View eligible certifications
Adobe Experience Manager
| Exam ID | Exam Name |
|---|---|
| AD0-E121 | Adobe Experience Manager Sites Business Practitioner Expert |
| AD0-E102 | Adobe Experience Manager Sites Business Practitioner Expert |
| AD0-E103 | Adobe Experience Manager Sites Developer Expert |
| AD0-E116 | Adobe Experience Manager Sites Developer Expert |
| AD0-E106 | Adobe Experience Manager Dev/Ops Engineer Expert |
| AD0-E117 | Adobe Experience Manager Sites Architect Master |
| AD0-E104 | Adobe Experience Manager Sites Architect Master |
Adobe Analytics
| Exam ID | Exam Name |
|---|---|
| AD0-E201 | Adobe Analytics Developer Expert |
| AD0-E202 | Adobe Analytics Business Practitioner Expert |
| AD0-E200 | Adobe Analytics Architect Master |
| AD0-E207 | Adobe Analytics Architect Master |
Adobe Audience Manager
| Exam ID | Exam Name |
|---|---|
| AD0-E454 | Adobe Audience Manager Architect Master |
| AD0-E452 | Adobe Audience Manager Architect Master |
| AD0-E453 | Adobe Audience Manager Business Practitioner Expert |
Adobe Campaign Classic
| Exam ID | Exam Name |
|---|---|
| AD0-E300 | Adobe Campaign Classic Sites Business Practitioner Expert |
| AD0-E314 | Adobe Campaign Classic Sites Business Practitioner Expert |
| AD0-E318 | Adobe Campaign Classic Architect Master |
| AD0-E303 | Adobe Campaign Classic Architect Master |
| AD0-E312 | Adobe Campaign Classic Developer Expert |
| AD0-E308 | Adobe Campaign Classic Developer Expert |
Adobe Campaign Standard
| Exam ID | Exam Name |
|---|---|
| AD0-E307 | Adobe Campaign Standard Business Practitioner Expert |
| AD0-E302 | Adobe Campaign Standard Business Practitioner Expert |
| AD0-E306 | Adobe Campaign Standard Developer Expert |
| AD0-E301 | Adobe Campaign Standard Developer Expert |
Adobe Marketo Engage
| Exam ID | Exam Name |
|---|---|
| AD0-E552 | Adobe Marketo Engage Business Practitioner (previously MCE) |
Adobe Target
| Exam ID | Exam Name |
|---|---|
| AD0-E401 | Adobe Target Business Practitioner Expert |
| AD0-E402 | Adobe Target Architect Master |
Steps to restart your expired certification
- Step 1: See the Eligibility section above to determine whether your certification is eligible for the Restart program. If it is, proceed to step 2.
- Step 2: Find your application among the tabs below and review the Restart Program requirements for your certification.
- Step 3: Follow the instructions to complete the required course assessments or exams from the options provided before the October 20, 2023 deadline.
Adobe Certification Restart Program paths by application
Instructions for restarting your Adobe Experience Manager certification
-
Step 1: Successfully log in to Adobe Credential Management System, then return to this page
-
Step 2: Study the courses in Experience League
-
Step 3: Choose from the options below.
Option A:
Select three courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.
Option B:
First, select two courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.
Second, submit a customer reference form validating your continued work as an Adobe certified individual leading, managing and/or participating on an Adobe Experience Cloud implementation project. This form affirms that you have participated in at least 100 hours of demonstrated project engagement in the past 12 months.
Customer Reference Form for Adobe Experience Manager
You will be notified by the Adobe Credential Team when your customer reference has been reviewed. If your reference is not accepted, you may submit again until you are successful, as long as it is before your certification expires.
Courses and Course Assessments for Expert and Master:
Instructions for restarting your Adobe Analytics certification
-
Step 1: Successfully log in to Adobe Credential Management System, then return to this page
-
Step 2: Study the courses in Experience League
-
Step 3: Choose from the options below.
Option A:
Select three courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.
Option B:
First, select two courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.
Second, submit a customer reference form validating your continued work as an Adobe certified individual leading, managing and/or participating on an Adobe Experience Cloud implementation project. This form affirms that you have participated in at least 100 hours of demonstrated project engagement in the past 12 months.
Customer Reference Form for Adobe Analytics
You will be notified by the Adobe Credential Team when your customer reference has been reviewed. If your reference is not accepted, you may submit again until you are successful, as long as it is before your certification expires.
Courses and Course Assessments for Expert and Master:
Instructions for restarting your Adobe Target certification
-
Step 1: Successfully log in to Adobe Credential Management System, then return to this page
-
Step 2: Study the courses in Experience League
-
Step 3: Choose from the options below.
Option A:
Select three courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.
Option B:
First, select two courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.
Second, submit a customer reference form validating your continued work as an Adobe certified individual leading, managing and/or participating on an Adobe Experience Cloud implementation project. This form affirms that you have participated in at least 100 hours of demonstrated project engagement in the past 12 months.
Customer Reference Form for Adobe Target
You will be notified by the Adobe Credential Team when your customer reference has been reviewed. If your reference is not accepted, you may submit again until you are successful, as long as it is before your certification expires.
Courses and Course Assessments for Expert and Master:
Select the applicable exam based on role to restart your Adobe Audience Manager certification
ADS-E826 Adobe Audience Manager Business Practitioner Expert Restart exam
Instructions for restarting your certification:
- Step 1: Successfully log in to Adobe Credential Management System, then return to this page
- Step 2: Review the exam objectives and resources
- Step 3: Take and pass the exam
Get ready
Exam details:
- Level: Expert (1-3 years’ experience)
- Passing Score: 23/30
- Time: 68 mins
- Delivery: On-demand / non-proctored
- Available languages: English
- Cost: FREE
- Exam ID: ADS-E826 - Adobe Audience Manager Business Practitioner Expert Restart
Exam Objectives and Scope
Section 1: Segment Creation and Syndication (25%)
- Determine the appropriate method to create segments utilizing 1p/2p/3p data for targeting and analytical purposes
- Given a scenario, recommend segments for activation that align to business or campaign goals
- Determine the appropriate method to syndicate segments to destinations for activation
Section 2: Trait Creation (17%)
- Recommend traits for a given audience strategy
- Determine the correct method to create and update rule-based and/or onboarded traits
Section 3: Reporting and Measurements (21%)
- Given a scenario, analyze reports to provide actionable next steps to meet business goals
- Given a scenario, analyze audience optimization
Section 4: Troubleshooting and Administration (26%)
- Given a scenario, verify audience delivery information to ensure scheduled delivery needs
- Determine the appropriate practice to validate offline inbound files
- Given a scenario, determine the correct method to perform QA against the ID sync
- Determine the appropriate method to navigate and activate from the Adobe Audience Marketplace
Section 5: Taxonomy (11%)
- Determine the appropriate structure to create traits and segments that utilize a clear and consistent nomenclature
- Determine the correct technique to maintain an organized platform using a clear folder structure
- Differentiate between the different types of destinations
Get prepped
You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.
Here are suggested resources:
- Sample Exam
- Audience Manager Product Documentation
- Adobe Support - Experience Cloud Audiences
- Experience Cloud Learn and Support
- Experience League - Audience Manager
Restart your certification
The Adobe Audience Manager Business Practitioner Expert Restart exam ADS-E826 is free, open book, and non-proctored. You may take the exam up to three times. If you are unsuccessful after the third attempt, you must wait 30 days to try again. Failure to comply may result in your certification being revoked.
Take the examADS-E825 Adobe Audience Manager Architect Master Restart exam
Instructions for restarting your certification:
- Step 1: Successfully log in to Adobe Credential Management System, then return to this page
- Step 2: Review the exam objectives and resources
- Step 3: Take and pass the exam
Get ready
Exam details:
- Level: Master (3-5 years’ experience)
- Passing Score: 22/29
- Time: 58 mins
- Delivery: On-demand / non-proctored
- Available languages: English
- Cost: FREE
- Exam ID: ADS-E825 - Adobe Audience Manager Architect Master Restart
Scope and objectives:
Section 1: Implementation Analysis (28%)
- Determine how to guide and support implementation of AAM as a stand-alone product or as part of a cloud solution
- Analyze outbound destination options and recommend an AAM implementation approach
- Determine a data onboarding strategy for a business use case
- Identify features such as visitor profile viewer, tags, RBAC, and so on to align with business goals
- Determine how to design and test pixels required to create segments and traits
Section 2: Solution Design and Recommendations (17%)
- Determine AAM capabilities based on customer use case for audience and activation
- Apply procedural concepts to utilize audience identity solutions to compliment design architecture
- Identify attribute and behavioral data and map it to specific business use cases
- Apply procedural concepts to design folder taxonomy and naming convention
Section 3: Segmentation and Activation (31%)
- Apply procedural concepts to create destinations in Audience Manager
- Identify signals to create Rule-Based, Onboarded, and Algorithmic Traits
- Apply procedural concepts to create segments using frequency/recency
- Determine how to create segments using profile merge rules
- Apply procedural concepts to create an algorithmic or predictive model
- Determine segmentation logic based on use cases
Section 4: Privacy and Data Governance (7%)
- Recommend Audience Manager capabilities as it relates to governance, privacy, and security
- Identify customer data policies that are in line with government regulations
Section 5: Performance and Reporting (17%)
- Determine how to configure reports in AAM to gather signal, traits, and segment performance per business requirements
Get prepped
You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.
Here are some suggested resources to help you prepare:
Section 1: Implementation Analysis
Section 2: Solution Design and Recommendations
Section 3: Segmentation and Activation
Section 4: Privacy and Data Governance
Section 5: Performance and Reporting
Restart your certification
The Adobe Audience Manager Architect Master Restart exam ADS-E825 is free, open book, and non-proctored. You may take the exam up to three times. If you are unsuccessful after the third attempt, you must wait 30 days to try again. Failure to comply may result in your certification being revoked.
Take the examSelect the applicable exam based on role to restart your Adobe Campaign certification
ADS-E821 Adobe Campaign Standard Developer Expert Restart exam
Instructions for restarting your certification:
- Step 1: Successfully log in to Adobe Credential Management System, then return to this page
- Step 2: Review the exam objectives and resources
- Step 3: Take and pass the exam
Get ready
Exam details:
- Level: Expert (1-3 years’ experience)
- Passing Score: 23/30
- Time: 60 mins
- Delivery: On-demand / non-proctored
- Available languages: English
- Cost: FREE
- Exam ID: ADS-E821 - Adobe Campaign Standard Developer Expert Restart
Scope and objectives:
Section 1: Campaign management
- Organize hierarchies based on a given use case
- Given sample business requirements, determine what can be fulfilled by OOTB features
- Given a scenario, apply best practices to design a multi- or cross-channel campaign
- Identify channels (push notification, email, SMS, direct mail, in-app) in Campaign Standard
Section 2: Delivery management
- Given sample requirements, design and configure a delivery
- Apply best practices in delivery design
Section 3: Workflow design and execution
- Manipulate data for use in a campaign, configure targeting, enrichment
- Identify targets: data collection, segmentation, audiences, lists, filtering
- Given a use case, identify the use of the main marketing-related tables
Section 4: Administration, monitoring and reporting
- Interpret delivery error logs and identify and solve workflow errors
- Determine and measure the success of deliveries and campaigns
- Recognize access and named rights
Get prepped
You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.
Here are some suggested resources to help you prepare:
Section 1: Data Modeling and Management
- Create a custom resource (video)
- Create a resource
- Configure screen definition and filtering (video)
- Configure screen definition
- Configure filtering
- Create a custom link (video)
- Configuring the keys, indexes, and links
- Approval Process Learning Path (course module)
- Updating and publishing a resource
- Troubleshoot data modeling
- Building technical workflows
Section 2: Campaign Management
- Troubleshoot Errors
- Workflow best practices
- Build a campaign
- Get started with profiles and audiences
- About typologies and typology rules
- Filtering rules
- Create and manage templates
- Configuring a landing page
- Subscription Services
- Channels to send a delivery
- Tracking and monitoring a delivery
- Delivery summary
- Discover email designer (video)
- Campaign Email Designer
- Customize your reports
- Get started with dynamic reports
Section 3: Administration
- Security groups
- Organizational units
- Managing packages
- Exporting / importing custom resources
- External accounts
- Managing execution options
- Monitoring workflow execution
- Create a new brand
- About channel configuration
- Get started with communication channels
Restart your certification
The Adobe Campaign Standard Developer Expert Restart exam ADS-821 is free, open book, and un-proctored. You may take the exam up to three times. If you are unsuccessful after the third attempt, you must wait 30 days to try again. Failure to comply might result in your certification being revoked.
Take the examADS-E822 Adobe Campaign Standard Business Practitioner Expert Restart exam
Instructions for restarting your certification:
- Step 1: Successfully log in to Adobe Credential Management System, then return to this page
- Step 2: Review the exam objectives and resources
- Step 3: Take and pass the exam
Get ready
Exam details:
- Level: Expert (1-3 years’ experience)
- Passing Score: 23/30
- Time: 60 mins
- Delivery: On-demand / non-proctored
- Available languages: English
- Cost: FREE
- Exam ID: ADS-E822 - Campaign Standard Business Practitioner Expert Restart
Scope and objectives:
Section 1: Campaign management
- Organize hierarchies based on a given use case
- Given sample business requirements, determine what can be fulfilled by OOTB features
- Given a scenario, apply best practices to design a multi- or cross-channel campaign
- Identify channels (push notification, email, SMS, direct mail, in-app) in Campaign Standard
Section 2: Delivery management
- Given sample requirements, design and configure a delivery
- Apply best practices in delivery design
- Apply the latest features of Email Designer
Section 3: Workflow design and execution
- Manipulate data for use in a campaign, configure targeting, enrichment
- Identify targets: data collection, segmentation, audiences, lists, filtering
- Given a use case, identify the use of the main marketing-related tables
Section 4: Administration, monitoring and reporting
- Interpret delivery error logs and identify and solve workflow errors
- Determine and measure the success of deliveries and campaigns
- Recognize access and named rights
Get prepped
Section 1: Campaign management
- Adobe Campaign Standard Documentation (working with marketing activities, building email content, communication channels, deliveries, configuring channels)
Section 2: Delivery management
- Adobe Campaign Standard Documentation (building email content, preparing and testing messages, communication channels – email, application settings)
Section 3: Workflow design and execution
- Adobe Campaign Standard Documentation (managing processes and data, managing audiences, scheduling messages, adding or extending a resource)
Section 4: Administration, monitoring, and reporting
- Adobe Campaign Standard Documentation (executing a workflow, testing and sending, customizing reports, profiles and audiences, users and security)
Restart your certification
The Adobe Campaign Standard Business Practitioner Expert restart exam ADS-822 is free, open book, and un-proctored. You may take the exam up to three times. If you are unsuccessful after the third attempt, you must wait 30 days to try again. Failure to comply might result in your certification being revoked.
Take the examADS-E823 Adobe Campaign Classic Expert and/or Master Restart exam
Instructions for restarting your certification:
- Step 1: Successfully log in to Adobe Credential Management System, then return to this page
- Step 2: Review the exam objectives and resources
- Step 3: Take and pass the exam
Get ready
Exam details:
- Level: Expert (1-3 years’ experience) and Master (3-5 years’ experience)
- Passing Score: 42/55
- Time: 110 mins
- Delivery: On-demand / non-proctored
- Available languages: English
- Cost: FREE
- Exam ID: ADS-E823 - Adobe Campaign Classic Expert and/or Master Restart
Scope and objectives
Section 1: Installation and system configuration (23%)
- Given a scenario, determine which options should be used (i.e., moving things from stage to production)
- Ability to use Packages to migrate between instances
- Explain how deployment Wizard settings impact deliverability
- Outline the underlying infrastructure of the hosting model available for Adobe Campaign Classic v8
- Describe commonly used OOTB functions
- Explain integration with other Adobe Experience Cloud products
- Explain integration using standard external accounts
Section 2: Customization (18%)
- Describe best practices for using SQL functions in Adobe Campaign
- Describe best practices for developing with JavaScript in Adobe Campaign
- Given a set of requirements, apply best practices around a data model
- Describe the requirements and processes for access management
- Describe folder structure management
Section 3: Data architecture (22%)
- Identify the data storage differences in v8
- Identify the built-in workflows that synchronize local data to Snowflake
- Explain when to use staging tables vs direct writes to Snowflake
- Identify the new API commands in Batch processing and when/how to use
- Given a scenario, explain how to create custom schemas (how to use other schemas as template, sys filters, locking down data, links)
- Explain the integration between different solutions and Campaign such as Adobe Experience Platform and Journey Optimizer
Section 4: Campaign, workflow, delivery, and reporting (37%)
- Apply best practices to build a campaign
- Given a scenario, analyze workflow errors
- Given a scenario, analyze delivery errors around target mapping
- Describe workflow practices that have a negative impact on performance
- Given a use case, recommend targeting workflow design
- Apply delivery and approval settings
- Given a scenario, determine the appropriate report(s) to generate
- Given a scenario, select the best approach to integrate with external data sources
- Apply data integration techniques within a workflow
- Describe functionality in the workflow activity palette
- Troubleshoot or configure an instance using Control Panel
Get prepped
You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.
Here are some suggested resources to help you prepare:
Section 1: Installation and system configuration
- Managing packages
- Work with data packages
- Deploying an instance
- Integrating with Adobe Campaign Classic
Section 2: Customization
- JavaScript scripts and templates
- Data model best practices
- Create and manage operators
- Manage access to folders
Section 3: Data architecture
- Transition from Campaign Classic v7 to Campaign v8
- Work with Sources and Destinations
- Specific FFDA Campaign APIs
- About Adobe ID
Section 4: Campaign, workflow, delivery, and reporting
- Workflow best practices
- Set up and manage the approval process
- Enrichment
- Import and export best practices
Restart your certification
The Adobe Campaign Classic Restart exam ADS-823 is free, open book, and un-proctored. You may take the exam up to three times. If you are unsuccessful after the third attempt, you must wait 30 days to try again. Failure to comply might result in your certification being revoked.
Take the examInstructions for restarting your certification:
- Step 1 - Successfully log in to Adobe Credential Management System then return to this page
- Step 2 - Review the exam objectives and resources
- Step 3 - Take and pass the exam
Get ready
Exam details:
- Level: Expert (1-3 years’ experience)
- Passing Score: 30/40
- Time: 80 mins
- Delivery: On-demand / non-proctored
- Available languages: English
- Cost: FREE
- Exam ID: ADS-E824 - Adobe Marketo Engage Business Practitioner Expert Restart
Scope and objectives:
Section 1: Administration and maintenance (12%)
- Determine the mapping process between Marketo and CRM
- Identify what happened to an asset using the Audit Trail
- Recognize differences between users and roles
- Given a scenario, identify the best fit for using workspace and partitions
- Identify CRM platforms with native Marketo synchronization
- Given a scenario, locate where information is referenced
Section 2: Marketing activities/Campaign management (48%)
- Demonstrate an understanding of Smart Campaigns, logic, constraints, and flow steps
- Given a scenario, define the next step
- Identify the root cause of a problem
- Interpret the relationship between programs, channels, tags, and period cost
- Demonstrate/apply the correct configuration to Engagement Programs
- Give examples of usage for different types of tokens
- Summarize the utility of Webhooks in Marketo and how they are used
- Identify and apply the appropriate use of the PMCF
- Explain the benefits of Global Assets and how to use them
- Demonstrate the capabilities of forms
- Perform and analyze an A/B test strategy
- Identify where a program or asset has been referenced with ‘Used By’
- Troubleshoot communication limits
- Use Webinar provider information in an event program
Section 3: Lead management (10%)
- Outline the key decision points in defining the lifecycle model
- Apply best practices around lead scoring
- Implement the appropriate interesting moments
- Interpret the lead activity log
- Given a scenario, identify the creation source
Section 4: Data management (10%)
- Demonstrate how to set up a data management program
- Analyze an instance’s data quality
- Identify a few key pieces of Marketo’s data retention policy as it relates to smart lists
- Summarize how segmentation works
Section 5: Reporting (5%)
- Given an outcome of a campaign, determine how to set up a program to provide the best reporting
- Given a scenario, be able to investigate and assign the appropriate acquisition program
Section 6: Best practices (15%)
- Demonstrate the relevance of lead scoring in marketing and sales collaboration
- Illustrate the benefits of the folder structure and naming conventions
- Apply best practices around A/B testing
- Explain the process to perform a quality check on any Marketo program
- Explain the process to perform a quality check on an email
Get prepped
You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam.
Here are some suggested resources to help you prepare:
Section 1: Administration and maintenance
- Experience League - Marketo Engage Product Documentation (Field Management, CRM Sync, Audit Trail, User Administration, Workspaces and Partitions, Smart Lists, Custom Field)
- Adobe Marketo Nation (Synching with Salesforce, CRM integrations)
Section 2: Marketing activities/Campaign management
- Adobe Marketo Nation (Random Sample, Smart Campaign with data value fire, Wait Steps, member.webinar url, Campaign Inspector, Filter Logic, Using Tokens in Emails, Lead creation via Form Fill Out, Assets and Workspaces, Managing Forms)
- Experience League - Marketo Engage Product Documentation (Smart Lists, Smart Campaigns, Demand Generation Forms, Demand Generation Events, Email Marketing, Creating Programs, Events, Audit Trail, Working with Programs, Administration Tags, Drip Nurturing, Landing Pages, Tokens, Administration Additional Integrations, Webhook, Program Member Custom Fields, Workspace and Person Partitions)
Section 3: Lead management
- Adobe Marketo Nation (Build a Lead Lifecycle Program video, Unsubscribe from Email)
- Experience League - Marketo Engage Product Documentation (Smart Campaigns, Marketo Sales Insight, Interesting Moments, Managing People in Smart Lists, System Managed Fields)
Section 4: Data management
- Adobe Marketo Nation (Maintaining a Directory of Leads Bouncing Emails article, How to Manage Your Marketo Database for Deliverability support blog, Marketo Activities Data Retention Policy - Under the Hood article)
- Experience League - Marketo Engage Product Documentation (Email Marketing Hard and Soft Bounces, Report Types, Personalization, Dynamic Content)
Section 5: Reporting
- Adobe Marketo Nation (Setting Acquisition best practices article)
- Experience League - Marketo Engage Product Documentation (Reporting, Performance Insights, Program Performance Report, Editing reports, Program Membership)
Section 6: Best practices
- The Definitive Guide to Lead Scoring
- Experience League - Marketo Engage Product Documentation (Working with Programs, Email Marketing, A/B Testing)
- Adobe Marketo Nation (Mind your QA Process)
Restart your certification
The Adobe Marketo Engage Business Practitioner expert restart exam ADS-E824is free, open book, and un-proctored. You may take the exam up to three times. If you are unsuccessful after the third attempt, you must wait 30 days to try again. Failure to comply might result in your certification being revoked.
Take the examQuestions
View the certification FAQ.
Additional questions? Contact us.
Resources
Adobe Account
