Renew your Adobe Target certification
Your Adobe certification is valid for two years. If you are nearing this two-year mark, it’s time to renew your certification to keep it active.
First, select the appropriate level on the tab below (Professional, Expert, or Master). Then carefully review what you’ll need to do to renew your certification.
Be sure that you provide ample time to complete all the requirements before your certification expires.
It’s important to note that if your certification expires before you complete your renewal, you’ll have to retake the certification exam, which is NOT free of charge.
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Adobe Target Business Practitioner Professional Renewal Exam | |||||
You must have the following active certifications to renew:
Instructions for renewing your certification:
Get readyExam details:
Scope and objectives: Section 1: Planning and Strategy 26%
Section 2: Configuring, Executing and Managing 45%
Section 4: QA and Troubleshooting 10%
Get preppedYou are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam. Here are some suggested resources to help you prepare: Section 1
Section 2
Section 3
Section 4
Renew your certificationEnsure that you have followed step 1 above, and successfully logged in to Adobe Credential Management System first. Then, to renew your certification, click on the Adobe Target Business Practitioner Professional Renewal Exam link below.
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You must have at least one of the following active certifications to renew:
- Adobe Target Business Practitioner Expert
- Adobe Target Architect Master
Instructions for renewing your Adobe Target certification
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Step 1: Successfully log in to Adobe Credential Management System, then return to this page
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Step 2: Study the courses in Experience League
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Step 3: Choose from the options below to complete your renewal.
Option A:
Select three courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.Option B:
First, select two courses to complete and pass each course assessment with a score of 80% or higher. Course assessments are free, on-demand, non-proctored, and open book. You can repeat the courses until you have successfully passed the assessments at 80%.Second, submit a customer reference form validating your continued work as an Adobe certified individual leading, managing and/or participating on an Adobe Experience Cloud implementation project. This form affirms that you have participated in at least 100 hours of demonstrated project engagement during your certification renewal 2-year interval.
Customer Reference Form for Adobe Target
You will be notified by the Adobe Credential Team when your customer reference has been reviewed. If your reference is not accepted, you may submit again until you are successful, as long as it is before your certification expires.
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If you hold multiple Adobe Target Expert and Master certifications, complete the renewal requirements for just one certification, and the rest will be renewed automatically. |
Courses and Course Assessments for Expert and Master:
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Courses for Expert and Master | Course Assessment |
Adobe Target On-Device Decisioning Overview | ADR-EA401 |
Adobe Target Innovations in Personalization Course | ADR-EA402 |
Mobile App Implementation and Personalization Course | ADR-EA403 |
Guided Mobile and IoT Launch for Developers Course | ADR-EA404 |
Guided Website Launch for Developers Course | ADR-EA405 |
Questions
View the certification FAQ.
Additional questions? Contact us.