[Also applies to v8]{class="badge positive" title="Also applies to Campaign v8"}
AB testing: Configure population samples step-2--configuring-population-samples
Configure the Query activity configuring-the-query-activity
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Double-click the Query activity.
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Click the Edit query link and select the recipients you want to target.
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Link the Query activity to the Split activity.
Configure the Split activity configuring-the-split-activity
This activity lets you create several populations: the one that receives delivery A, the one that receives delivery B, and the remaining population. Using random selection lets you target just part of the population of each delivery.
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Creating population A:
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Double-click the Split activity.
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In the existing tab, change the label to population A.
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Select the Limit the selected records option.
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Click the Edit link, select Activate random sampling, and click Next.
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Set the threshold to 10%, then click Finish.
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Creating population B:
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Click Add to create a new tab for population B.
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Limit the population to 10% as previously.
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Creating the remaining population:
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Go to the General tab.
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Select Generate complement.
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Change the label to specify that this population includes neither A nor B, and click OK to close the activity.
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You can now create the two delivery templates. Learn more).