Overview and workflow for data providers who want to sell data from within Audience Manager.
Role-based permissions control access to Audience Marketplace features.
My Shared Data is an Audience Marketplace feature for data providers (sellers). As a provider, it lets you bundle traits into data feeds and sell them for a flat fee or CPM rate to buyers from within Audience Manager. When activated, buyers can subscribe to a feed with a few mouse clicks. Furthermore, simple reporting tools track revenue and manage subscribers. Finally, with Audience Marketplace, Adobe takes care of invoice, billing, and fee payments for you. These features let you concentrate on building the effective and profitable data feeds that buyers want.
In My Shared Data, sometimes a feed status is marked as private. This indicates a private data feed. A private data feed lets sellers limit buyer access to their data and even the name of the data feed. Sellers can make feeds private when they’re offering special deals, discounts, or when privacy and access control are important. With private data feeds, providers review and approve all buyer access requests. For more information, see Private Data Feeds. To create a public or private data feed, see Create a Public or Private Data Feed.