Audience Manager Guide

This technical documentation guide provides self-help assistance for Audience Manager - an industry-leading service for online audience data management. Our product and services give digital advertisers and publishers the tools they need to control and leverage their data assets to help drive sales success.

Using this guide

  • Explore the content by topic and subtopic in the left navigation.
  • Use the search field at the top of the page if you know what you are looking for.
  • Use the Log an issue button in the top right of the page to signal any incorrect or outdated documentation. See the Collaboration Guide overview to learn how to start contributing.

How to read this page

  • Start by exploring the section Audience Manager main functionality for a snapshot of the problems that Audience Manager can help you solve. See also the Audience Manager overview and then return to this page.
  • Next, read Get Started with Audience Manager to familiarize yourself with Audience Manager concepts. Make sure you also review the business and technical implementation guides.
  • See the latest Audience Manager release notes and read about the latest features in the section Release Notes and Latest Features.
  • Finally, you can explore more Experience Cloud resources like forums, video tutorials, in-person and online training courses in the section Learning Center - Recommended Audience Manager and Experience Cloud Resources.


 

Audience Manager main functionality

Data In
Import Data

Enrich and Segment
Enrich and Segment

Data Out
Export Data


 

Get Started with Audience Manager

Important Conceptual Documentation

Read the pages below for a deeper understanding of Audience Manager concepts:


 

Implement Audience Manager

Get started with implementing Audience Manager by reading the pages below:


 

Technical Implementation Guides

Get started with Audience Manager APIs and set up Audience Manager in your app:


 

Release Notes and Latest Features

Release Notes

See the latest Experience Cloud Release Notes for new features and fixes.


 

Latest features

Read about the latest Audience Manager features:


 

Experience Cloud Resources

Visit the links below to connect with other Audience Manager customers in the community forums, to view walkthrough tutorial videos for our features, or to troubleshoot issues in the learn & support center.


 

See also, 2020 Documentation Updates.

On this page