Understanding Signals in Real-time CDP for Audience Manager Users

Last update: 2023-10-16
  • Created for:
  • Intermediate

This video is meant for Audience Manager users who are moving to Real-time Customer Data Platform (Real-time CDP), and discusses how signals (key-value pairs) that you use in Audience Manager to build traits are used in Platform.

Additional Resources

Below are existing videos and resources that can help you learn about Real-time Customer Data Platform. Feel free to explore other videos and tutorials around these to learn more about Platform.

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