Internal URL filters allow you to identify the referrers that you consider internal to your site. They help traffic sources reports populate data and help filter internal traffic.
A referrer, or referring page, is typically the page from which a visitor entered your site. To avoid skewing data, you can filter out internal referrers. Reports exclude filtered referrers from the Referrers dimension, the Referring domains dimension, and other traffic source dimensions.
Some report suites have an internal URL filter of a period (.) configured by default. When this filter exists, all traffic is classified as internal. Referrer reports do not work until the period (.) filter is removed.
To check which internal URL filters are configured for a report suite:
Select Admin > Report Suites to access the Report Suite Manager.
Select the report suite where you want to check which internal URL filters are configured, then select Edit Settings > General > Internal URL Filters.
All existing filters are listed in the Current Filters section.
Select Admin > Report Suites to access the Report Suite Manager.
Select the report suite where you want to add an internal URL filter, then select Edit Settings > General > Internal URL Filters.
In the Add Filter section, in the provided field, begin typing the URL of the page that you want to filter, then select Add.
The URL that you added is now visible in the Current Filters section.