Google Ads and Microsoft® Advertising accounts only
The AdWords and Bing Audience Target Report includes cost, click, impression, and (optionally) derived metric data by audience target (Google Ads customer data-based, in-market, and similar audiences and your Microsoft® Advertising remarketing, custom, customer match, similar, and in-market audiences ) for one or more ad groups or campaigns. By default, the data includes one row for each audience that received at least one impression or click for each applicable ad group for each time unit in the specified date range. The rows are in ascending order by ad group name and then by audience by default. The report includes conversion data tracked by Adobe for remarketing list targets only.
You can view data for up to the previous year.
For descriptions of all default and custom columns, see “Report columns for specialty reports.”